Buyer Beware: Counterfeit Instagram Ads

Shoppers should be especially wary of social media ads this holiday season. Instagram has become the latest social media platform compromised by ads for counterfeit goods. A recent study found nearly 20 percent of Instagram posts with luxury fashion hashtags featured counterfeit items. Examples included Instagram sponsored ads that appear to be for genuine goods,… Continue reading Buyer Beware: Counterfeit Instagram Ads

How to Spot a Fake Watch Website

This is the second post of a three part how-to series offering guidance for luxury watch buyers. Before shopping online for an authentic luxury watch, you should know how to spot a fake watch website. Websites selling counterfeit watches aren’t always easy to identify. In some cases, they mimic a brand’s official website so closely that it’s hard to… Continue reading How to Spot a Fake Watch Website

How to Spot a Fake Luxury Watch

This is the first post of a three part how-to series offering guidance for luxury watch buyers. If you plan to shop around for your next timepiece, you should know how to spot a fake luxury watch. With an estimated 40 million fake Swiss watches flooding the market each year, luxury watch buyers are at risk of buying a counterfeit… Continue reading How to Spot a Fake Luxury Watch

Buyer Beware: The Risk of Buying Counterfeit Luxury Watches Online

Buyer beware: if you’re thinking of buying an authentic luxury watch on the internet, you better think twice. The risk of buying a counterfeit luxury watches online is ever looming. The Federation of the Swiss Watch Industry (FHS) estimates the 40 million counterfeit timepieces sold each year total a billion dollars in net profit. The majority of which are sold through… Continue reading Buyer Beware: The Risk of Buying Counterfeit Luxury Watches Online

5 Things Fake Watches Can’t Copy

Luxury watches are easy targets for counterfeiters.  The high price and social currency attributed to owning a luxury watch has created demand for lower cost versions and thus has flooded the market with fakes.  If you are seeking an authentic piece and encounter a watch from an unauthorized party, here are some factors to keep in mind that… Continue reading 5 Things Fake Watches Can’t Copy